- 4 physician visits per year (quarterly)
- Secure messaging between visits
- Preferred rates on every therapy – BHRT, IV, NAD+, peptides
- All seven foundations included
Ongoing physician partnership after your Executive Comprehensive Exam – at the level of closeness that fits your life. Three tiers, one physician, no contract.
Whichever tier you choose, every NOÜS member receives the same clinical foundation. The tiers differ in how often you see Dr. Kouka, how directly you can reach him, and how much is included rather than billed.
Dr. Kouka personally reviews your ongoing labs, biomarkers, and progress against your PHAP.
Supplement, IV, and hormone protocols adjusted as your data and clinical picture evolve.
Included as part of your tier – no additional per-visit fees for the visits your membership covers.
Direct, private messaging with the practice between visits for questions and protocol check-ins.
Physician-curated supplement dispensary. Members save 10–20% vs. retail.
Members receive priority booking across in-person, IV therapy, and telemedicine services.
Video follow-ups available for FL and NY patients under telehealth licensure.
Every tier includes the seven foundations above. What changes is your access to Dr. Kouka and how much of your ongoing care is included rather than billed à la carte.
Spouse add-on available at all tiers (50% of the member's monthly rate). First month complimentary if you enroll in NOÜS Membership within 60 days of receiving your PHAP.
| Feature | Essential $500/mo |
Preferred $750/mo · Most chosen |
Concierge $1,250/mo |
|---|---|---|---|
| Physician visits / year | 4 (quarterly) | 6 | 12 (monthly) |
| Ongoing lab & biomarker review | ● | ● | ● |
| Protocol adjustments | ● | ● | ● |
| Secure messaging | ● | ● | ● |
| Fullscript dispensary (10–20% off) | ● | ● | ● |
| Priority scheduling | ● | ● | ● |
| Telemedicine (FL & NY) | ● | ● | ● |
| Rates on therapies (IV, NAD+) | Preferred | Deeper | Deepest |
| Phone access | – | Business hours | After-hours + urgent |
| Annual Executive Physical | – | – | Included |
| BHRT | Preferred rate | Deeper discount | Included |
All tiers billed quarterly · Cancel anytime · No long-term contract. First month complimentary when you enroll within 60 days of receiving your PHAP.
Your Executive Comprehensive Exam gives Dr. Kouka the diagnostic foundation. Membership is what turns that one-time snapshot into a living relationship – ongoing physician access, lab review, and protocol adjustments, so you never start from zero again.
It is the difference between owning a plan and owning a relationship with the physician behind it. The tier you choose simply sets how close that relationship runs.

Every member begins here. Your full Personalized Health Action Plan is built from your labs, genetics, and biological age.
Receive your PHAP – your brain health blueprint. Supplements, IV cadence, lifestyle, monitoring schedule.
Enroll in Essential, Preferred, or Concierge. Ongoing monitoring begins and the relationship deepens.
Regular reviews, protocol adjustments, and measurable progress against your baseline – for years.
Your brain health is not a one-time appointment. It is a relationship.
Membership is designed for patients who have completed their Executive Comprehensive Exam and want ongoing physician partnership – not a one-off consultation.
Every tier shares the same clinical foundation. What changes is visit frequency (4, 6, or 12 a year), how directly you can reach Dr. Kouka, and how much – like BHRT and your Annual Executive Physical – is included rather than billed.
Yes. You can move up or down between Essential, Preferred, and Concierge as your needs change. Billing adjusts at your next quarterly cycle.
No long-term contract. Billed quarterly. Cancel anytime – your PHAP and labs remain yours.
Yes. A spouse add-on is available at every tier for 50% of the member's monthly rate.
No. NOÜS is a cash-pay, physician-led practice. This allows Dr. Kouka to design plans around your needs – not insurance authorizations.